Privacy Policy

Effective Date: [October 20, 2025]

Introduction

Sanmuwell Co., Ltd. and its affiliates (collectively, "Sanmuwell," "we," or "us") deeply recognize the importance of your right to privacy and the protection of Personal Data.This Privacy Notice applies to all Personal Information we collect when you interact with Sanmuwell. Such interactions include, but are not limited to: visiting our website (www.sanmuwell.com), utilizing our products or services, purchasing our products, subscribing to newsletters, or contacting our customer support.For specific circumstances (e.g., clinical research programs, mobile applications), we may provide separate privacy notices. In the event of a conflict, the separate privacy notices shall prevail, unless explicitly stated otherwise.Based on the aforementioned interactions and any specific circumstances, the Personal Data collected will be stored, used for the purposes outlined in Section 2, and shared within the scope specified in Section 3 of this Privacy Notice. We will only use the collected Personal Data for specific, reasonable purposes with your explicit consent or as permitted by laws and regulations. We will not use your Personal Data beyond the reasonable scope of the explicitly stated purposes of use.
1. What Personal Information Do We Collect and For What Purpose?
We may collect Personal Information when you visit our website, submit a contact or quotation request, subscribe to our communications, purchase or inquire about our products or services, or otherwise communicate with us.
Information you provide to us may include your name, company or organization, job title, email address, telephone number, country or region, the content of your inquiry, product interests, and communication or marketing preferences.
Information collected automatically may include your IP address, browser and device type, operating system, referring and visited pages, date and time of access, website interactions, approximate geographic location, and cookies or similar identifiers. Our website is hosted on Webflow, which may process technical and server-log information to host, secure, maintain, and operate the website. We also use Google Analytics to understand website traffic and user interactions, and Google Tag Manager to manage analytics and other website tags. Tags configured through Google Tag Manager may allow Google or other third-party providers to collect information in accordance with their respective privacy policies.
When you submit a form or otherwise contact us, your information may also be transmitted to and stored in customer relationship management (CRM), email, marketing automation, customer support, or other business systems operated by third-party service providers.
We use this information to operate, maintain, secure, and improve our website; respond to inquiries and provide requested information, quotations, products, or services; manage customer, distributor, and other business relationships; analyze website performance and visitor engagement; send product, service, or marketing communications where permitted by law or with your consent; comply with applicable legal obligations; and protect our legal rights.
Depending on the circumstances and applicable law, we rely on your consent, the performance of a contract or steps taken at your request, our legitimate business interests, or compliance with legal obligations as the legal basis for processing.
2. How Do We Share Your Personal Information?
We will share your Personal Information only under the following circumstances and for the purposes outlined below, and in strict compliance with applicable law:
  1. Affiliates: To achieve the purposes described in this Notice, we may share your information internally among Sanmuwell Group companies.
  2. Service Providers: We share your information with third-party service providers (e.g., website hosting, cloud services, data analytics, IT support) who assist us in providing services and operating our business. We require such service providers to execute confidentiality agreements and take measures to ensure they process the information according to our instructions and do not use it for their own purposes.
  3. Business Partners: Where necessary (e.g., joint product/service offerings, collaborative events), we may share your information with business partners. We only share the minimum Personal Information required to achieve the purpose of the collaboration.
  4. Legal Requirements and Rights Protection: We may disclose your information to comply with applicable laws and regulations, respond to lawful requests from government and law enforcement authorities (such as subpoenas or search warrants), enforce our service terms, or protect the rights, property, or safety of ourselves or others.
  5. Business Transfers: Your Personal Information may be transferred as an asset in the event of any merger, acquisition, asset sale, financing, or transfer of all or a portion of our business.
3. Intellectual Property Statements
In accordance with applicable data protection laws, you may have the following rights regarding the Personal Information we hold about you:
  1. Right of Access: The right to access the Personal Information we hold about you.
  2. Right to Rectification: The right to request the correction of inaccurate or incomplete Personal Information concerning you.
  3. Right to Erasure (Right to be Forgotten): The right to request the deletion of your Personal Information, where legally permitted.
  4. Right to Restriction of Processing: The right to request that we restrict the processing of your Personal Information in certain circumstances.
  5. Right to Data Portability: The right to obtain your Personal Information in a structured, commonly used, and machine-readable format, and to transmit that data to another controller where technically feasible.
  6. Right to Object: The right to object to the processing of your Personal Information for direct marketing purposes.
How to Exercise Your Rights:
To exercise any of the rights listed above, please contact us using the email address provided in the "How to Contact Us" section at the end of this Notice, and clearly articulate your request. We will endeavor to respond to you within two weeks of receiving your request.
We will process your request in accordance with the requirements of the applicable law. To protect your privacy and security, we may need to verify your identity. Please note that certain requests may be limited or excluded by applicable law.
4. How We Protect Your Personal Information
We are committed to the security of your Personal Information. We implement physical, technical, and organizational security measures, including but not limited to:
  1. Adherence to security management systems such as ISO/IEC 27001 and other industry standards.
  2. Implementation of access controls, firewalls, secure servers, and data backup mechanisms.
  3. Use of data anonymization or encryption technologies to protect sensitive information.
  4. Regular testing and evaluation of our security measures to address potential threats and vulnerabilities.
Although we make every effort to protect your information, please be aware that data transmission or storage over the internet cannot be guaranteed to be 100% secure. You are responsible for maintaining the safety and confidentiality of your account information (such as your password).
5. Data Retention Period
We will store your Personal Information for as long as necessary to fulfill the purposes for which it was collected as described in this Notice, or for the maximum retention period required by applicable laws and regulations (whichever is longer). Once the retention period expires, we will delete or anonymize the Personal Information.
6. International Data Transfer
As a global company, we may transfer your Personal Information to our headquarters in China (Hunan Sanmuwell Veterinary Biotechnology Co., Ltd.) or to group companies/third-party service providers located worldwide.
The data protection laws in these countries or regions may differ from those in your jurisdiction. When making such international transfers, we will adopt necessary measures in accordance with applicable laws (such as entering into Standard Contractual Clauses) to ensure your Personal Information receives a level of protection consistent with this Notice.
7. Special Information Regarding Minors
Our website and products are not targeted at individuals under the age of 18.
If we become aware that we have collected Personal Data from a minor without parental or guardian consent, we will immediately delete that data. Parents or guardians should supervise their children's online activities. If you believe we may have collected information from a minor, please notify us immediately using the contact information below.
8. Changes to this Privacy Notice
We may update this Privacy Notice at any time. Any material changes will be communicated to you by posting an updated notice on our website and clearly indicating the "Effective Date." We recommend that you review this Notice periodically for the latest information.
9. How to Contact Us
If you have any questions, comments, or complaints regarding this Privacy Notice or the processing of your Personal Information, please contact us via the following dedicated email address:support@sanmuwell.com

You also have the right to lodge a complaint with your local data protection authority or supervisory body.